Tuesday, August 12, 2008

Etsy Treasury: Part 1 of 3

This article is the 1st in a three-part series on creating an Etsy Treasury.

What's the "Treasury" you ask?

According to the Storque, The Treasury is a member-curated gallery of short-lived lists of 12 hand-picked items each (plus four alternates). It functions as a high-demand (and pretty!) promotional tool that many devoted Etsians fight to get. Members can feature their favorite items, items selected on a theme, or the work of affiliated Etsy Street Teams. The Treasury is not intended for self-promotion, but instead to acknowledge and share the many cool things for sale on Etsy.

Etsy Admin often choose an exceptional Treasury list to promote on the home page and occasionally make them to tie into Storque articles or special events and occasions.

How can you help? The more views and clicks a Treasury receives, “the hotter this list grows”, improving the chance of landing a front page. So, if a fellow team member posts a Treasury, be sure to check it out, leave a comment and click through all of the items on the page! Our team forum even has a dedicated place to post the link to a Treasury you create, so be sure to spread the word.

The less competitive and experimental Treasury West affords another venue to highlight your favorites but it receives less visibility and is subject to removal at any time.

Maybe you're like us and had been wondering how do certain Treasury lists make it to Etsy's front page? The next article in our series will focus on tips for creating a memorable Treasury.

--A special thanks to CinnamonSpice & LynnsCrafts for writing this series for us!

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